Tagged Gen Z
WHY GEN Z ❤️ VOICE NOTES
"Every time I've ever gotten a 4-minute, 3-minute podcast voice message, it's always like, let me grab my little popcorn. Something's going to be said...
EXPLORING GEN Z CODES OF COMMUNICATION TRENDS
We’ve written extensively in the past about how younger generations communicate visually - whether it be through emojis, memes or GIFS, the digital and cultural...
GEN Z MAKEUP TRENDS: REDEFINING BEAUTY
HBO show Euphoria, starring Zendya (24), has been celebrated for its real, raw & unfiltered portrayal of U.S. teenagers today. Its visual aesthetic adds to...
THE INSTAGRAM EDUCATION EVOLUTION
Instagram is increasingly becoming an educational sharing ground - moving away from pure FOMO inducing aspirational content. This 52INSIGHTS explores this evolution of the social...
GEN Z VS MILLENNIALS: THE CULTURE WARS
“Millennials will attack you if you disrespect their Harry Potter house.”
THE VOICES OF GEN Z
“Asked to develop a slogan for gen Z, 13-22 year-olds overwhelmingly suggest some variation on ‘be yourself’ (e.g. ‘just be you,’ ‘just be yourself,’ ‘do...
GEN Z + ALCOHOL: PLAYING IT SAFE?
Since 2000, the number of drinkers in the world has decreased by almost 5 percentage points, from 47.6 to 43.0, according to the World Health...
BODIES, BLOOD & BRILLIANCE: GEN Z & FEMINISM
"...there's a willingness now to be like, ‘Fine. Call me a ‘diva,' call me a ‘feminazi,' call me ‘difficult,' call me a "First World feminist,'...