Tagged Brands
52 PREDICTIONS FROM INDUSTRY LEADERS
We asked some of the brightest and boldest thought-leaders from the world of business and marketing, this question:
‘GAME ON’ FOR MARKETERS
With over nearly 3 billion gamers in the world right now, it's fast becoming the way to spend time alone or connect with friends. Odds...
WHAT DOES THE IPCC REPORT MEAN FOR BRANDS & BUSINESS?
“I have seen many scientific reports in my time, but nothing like this. [The] IPCC report is an atlas of human suffering and a damning...
THE RISE OF THE CELEB CREATIVE DIRECTOR
“Kendall at FWRD, Bella at Kin, Molly Mae at PLT. We are ushering in a new era of influencer “creative directors” and it is going...
CODE RED: WHAT DOES THE IPCC REPORT MEAN FOR BRANDS?
“The IPCC report is a code red for humanity.” António Guterres, UN Secretary General
RIDING THE CREST OF WAVE 2 LOCKDOWN
Today, taking a welcomed break from US election analysis (and scrolling through ‘STOP THE COUNT’ Trump memes), we hosted a webinar for our clients entitled...
BRANDS MAKING THE WORLD BETTER FOR YOUTH
Let’s call a spade a spade… It’s been a heck of a week. Heading into winter with lockdowns facing many countries in Europe is not...
BLACK LIVES MATTER: YOUTH & BRANDS
“It’s up to all of us—Black, white, everyone—no matter how well-meaning we think we might be, to do the honest, uncomfortable work of rooting it...
GREEN FRIDAY? YOUTH & SHOPPING
“It’s not a day. It’s a synonym for “sale.” And it needs to change.” NY Times on Black Friday 2019
Marketing To Youth: The 10 Bes
It’s 2018 and marketing is on fire. Younger generations now have an even more heightened awareness of marketing. They are a more politicized, more engaged...